Posts about the legal, regulated US online gambling industry, including poker, casino, and daily fantasy sports
It’s been an interesting week in the online poker community. The big news is that four top poker professionals squared off against a robot called Libratus and got crushed. In a less-noted story, for the first time on PokerStars NJ, a Spin & Go paid out $100,000 to first place. These two stories stuck together in my head …
When I started as an online poker affiliate in 2005, the most commonly available compensation structure was Lifetime Revenue Sharing (LTR). This model persists in the industry today, having survived a lot of scrutiny over the years. Unlike Cost Per Acquisition (CPA), where an affiliate earns a flat fee for each new customer referred, LTR …